I just had an interesting event occur in my life. I was reading a great book by Mark Schaefer. While enjoying Mark’s engaging style, I had a question about how to get the blogging elite to pay attention to a new blogger like myself. So, I decided to email Mark and see if he would share some wisdom with me.

I was not surprised when he responded, but I was surprised when he said he wanted to turn my question into a post on his {grow} Blog. I was honored by his kindness, but was very surprised by his answer (surprised in a good way!)

The take away I got from his post was that in order to make your way in the business of business (especially on the internet) that you had to build your business based on your vision to create your own success. In the end people will pay attention to those who are living from the point of passion, not just parroting the A-listers and their mantras.

WOW – what a freeing lesson! I am a free-spirit by nature and to know that others believe business success can come by being just who I am is powerful to say the least. Powerful for me, but powerful for every budding entrepreneur, every small business, and everyone looking at a business start-up.

What turns your crank? What skills do you have that can be marketed and that can benefit a customer or client? What uniqueness sets you apart from the rest of the crowd? How can you use your “you” to create a business “one person at a time?” Remember, its your business, your vision, your success!

Learn the art of innovation and make it your business mantra!

By the way Mark’s book is called, “The Tao of Twitter” (affiliate link) and is truly a great read!