Tired of all the “gurus”!

When I first started blogging and working in the area of social media, I read everything that the “gurus” were saying about social media and how to get noticed online.

After several years of reading and following these “gurus” I have come to the conclusion that I am tired of all the “gurus”! It seems that, for the most part, they are self-serving and only want to sell their wares. I’m not opposed to “selling your wares” as long as they have real value to individual clients. I struggle with so many people calling themselves “gurus” when all they have done is “parrot” what everyone else is saying.

For we Boomers who are looking for ways to reinvent retirement, these “gurus” can hook us early and we end up trying to create businesses that look like everyone else. These bland and unimaginative businesses fail as often as the averages suggest. And the “gurus” just keep on “teaching” the same worn ideas to another set of honest, hard-working people.

What Boomers need as they consider creating retirement businesses is for those who would be business/life coaches to consider them first. To help them think through and investigate what they want and how they want to do things. They don’t need “gurus” teaching tired systems, but rather they need honest people looking to help them find the business that makes their retirement years all that they have hoped for them to be.

So, if you are tired of all the “gurus” then take time to look for the right help that will help you help you reinvent retirement in the way that makes the best sense to you!

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Monday’s Question – What Makes a Guru a Guru?

As one who works in the area of business and life coaching, this may not be the best question to ask, but here goes, “What makes a guru a guru?”

I get emails every day from people who promise (for a not so nominal fee) that they will teach me what I don’t know about something that they do. Most of the time they will provide a “free trial” but if you want the really good stuff you have to pay.

Now don’t get me wrong, I am not opposed to paying people for knowledge that I need, that they have (I do that myself), but what I want to know is what makes a guru a guru? What makes their knowledge something worth paying for and how can you find out before you make your first payment?

That, my friend, is the million dollar question, right? I am hoping that the conversation that is question starts will cause people seeking to sell their knowledge and expertise to really understand what is valuable and what is fluff! Hopefully we will stop selling the fluff and only sell the value.

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