How Much Time Does It Take?

How much time does it take to make sure you are doing the right thing in starting a business? That’s a good question. One that unfortunately doesn’t have a cut and dried answer. There are many factors that every new entrepreneur must consider and the time it takes to consider these factors varies person to person.

Here are just a few of the factors new entrepreneurs need to consider:

1.    Building a business based on their life’s purpose. Many have not even considered that their life really has a purpose, so to begin at this spot might take a significant amount of time.
2.    Determining whether or not their business idea can be a function of that purpose. It will take some time research, to structure, and to create the mindset that such a business can be created/profitable.
3.   The new entrepreneur must also consider their current skill set to decide what they know, what they need to know, and how long it will take to gain any additional knowledge as well as how much that knowledge will cost. They then must determine if they can spend the time/resources to gain that knowledge.

This list of considerations is by no means an exhaustive list. On the contrary, it is just a beginning. Each entrepreneur will have these and many other factors on their own list of  potential questions that will need to be asked and answered before any business planning, modeling, or marketing would even begin to take place.

It is possible for some that these questions can be answered quickly and with little effort, but, for most new entrepreneurs, care must be taken and time spent should not be considered wasted if, in the end, the right business is started and the entrepreneur is able to live their dream, according to their purpose, in both life and business.

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Aligning Life and Business

The Perfect Office Space

When making the choice to be an entrepreneur, you are stepping into a world of your own making. What I mean by that is that as you start your own business, you are in control of the clients/customers you choose to work with, the size and scope of your operations, and the culture, brand, and value you present. Since creating an income is what most people spend their whole lives trying to perfect, it would sure be nice if we could actually enjoyed it by aligning life and business.

To align your life and business, you must consider the following:

  1. Who are you really? I mean, when no one is around and there is no fear of a camera or a recording device of any kind, who are you? What motivates you to action and what frightens you into inaction? To be successful in business you must know the answer to this question.
  2. What is your life’s purpose? I have an old friend who said for most people life’s purpose can be summed up with the phrase, “get all you can, can all you get, and sit on the lid.” Unfortunately I think that he is, for the most part, correct.
  3. How can you align your business plans, goals, and dreams with your life’s purpose. You see, I am convinced that the greatest levels of frustration and stress exists in life when we are operating apart from purpose. If there is no real point to life, then what’s the point of excelling at anything?

I just saw a new statistic yesterday that said that in the US, 84% of current employed people are looking for different jobs. 84% … dissatisfied enough with what they are doing in the event they do the most (work) are looking for something else!! Seems to me that it is time to take a step back, think about life and its purpose and end the end do all you can to align life and business!

What do you think? How do you go about aligning life and business? What secrets are you willing to share?

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What’s Simple Isn’t Always Easy

In my last post I wrote about mirco-business start-ups and how they were the wave of the future. As is the case with most posts I had some good comments and some push back. I wanted to take a couple minutes this morning to respond to the push back which centered around the idea that starting a micro-business was not as easy as I made it sound.

A Picture of an Staples, Inc. easy button

Image via Wikipedia

Three things came to mind as I read that comment:

  1. There is a difference between simple and easy. In my mind something that is simple is something that is not complicated. Take for instance the putting stroke in golf. It is a very simple motion, back and forth with the putter face square at impact. But, if you have ever tried it for yourself you know that putting for a birdie with the pressure of winning a round is a lot harder than the simplicity of the stroke would indicate. The fact is that what’s simple isn’t always easy. The carefully thought out steps to establish a micro-business is not complicated, but the application of that simple process is not always easy.
  2. Anything of value in life requires both effort and commitment. Personal health comes from proper diet coupled with exercise (neither are easily accomplished). Creating a successful business requires planning and execution (again not easily accomplished). However, as with personal health, the effort needed and the commitment required are worthy of the outcome. So it is with starting a business. The outcome of being in business for yourself and living your passion is worthy of the effort and commitment it takes to get there.
  3. Business creators thrive on the challenge. I for one will readily admit that I am a terrible employee. My life desires have always tended to the creative and most employers don’t really like their employees being creative. Those employers already have a business culture and don’t particularly care for someone coming into it and trying to change things. The challenge of starting a business and creating a culture that matches who you are is what makes the efforts worth the struggles. Entrepreneurs thrive on overcoming obstacles and turning their dreams into working businesses.

Now I understand the struggles that come with micro-business ownership, but I personally would choose any other life. It is part of what gets me up in the morning and what keeps me up late into the night (sometimes at least). It’s what makes me tick. That said, I know that what’s simple isn’t always easy!

 

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Micro-business Start-ups

One of the biggest questions I get asked is “Can a person with very little money in their pocket really create and grow a successful business?”

The answer to the question is a very simple one – YES!!!

You see, according to the US Census bureau 60% of businesses start with less than $5,000 in start-up capital. There are some very specific things that micro-business start-ups must do in order to beat the odds and become a solid business that meets the needs of its clients while providing the income necessary for you, its owner.

  1. Make sure that you spend every dollar with a purpose and with a plan. With the financial limitations that micro-business start-ups are under you need to make sure that every dollar spent makes your business stronger and more capable of providing the best product/service to your customers.
  2. Become a master of the creative and innovative. It doesn’t cost anything to think and the most successful businesses are the ones whose creativity and innovation stand out from the crowd. Be that business!
  3. Always keep your passion and vision in mind. Micro-business start-ups have a tendency to look for multiple sources of income rather than remembering why they started their business in the first place and relying on their passion and vision. Don’t do that. Stay with your passion, the money will come as you develop your passion.

Micro-businesses are the wave of the future. More and more people are going to find their way into the business world through this door. If you are looking at this possibility make sure you take your time, get prepared, and let your vision/passion guide the direction of your business!

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