I remember an old American Airlines commercial in which the owner of a company called his sales team into a conference room to tell them
that things were not going so well. As a matter of fact the owner had just gotten off the phone with an old friend who had just fired his company.
In the commercial the owner was handing out plane tickets to all the cities where the company had clients so that each sales manager could go and visit with them in person. After tucking the last ticket in his own pocket someone asked him where is was going. His answer, “I am going to see an old friend.”
In the fast paced world of the internet, sometimes we need to understand that what makes businesses grow and continue to do so is not to “like” thousands, or “follow” the gurus, but to spend time with some well chosen friends.
Just a thought. What do you think?